BharatPe announced its partnership with Unity Bank, for the launch of its UPI TPAP (Third Party Application Provider) and has also rebranded postpe app to BharatPe. The company stated that the customers can create their UPI ID on the BharatPe app and make payments to individuals as well as merchants, and also pay a host of bills, directly through the BharatPe app. They can create their own handle with the extension @bpunity. The UPI TPAP is said to be available on Play Store for all the Android users.
The app caters to a wide range of payment use cases with various features which includes scan and pay, pay to self, pay to merchant, pay to bank, pay to UPI ID, bank transfer, check balance, collect authorization, raise collection request, and utility bill payments across a range of billers in prepaid, postpaid, gas, DTH, electricity bills, and insurance payments category. The customers can also buy gift vouchers at discounted prices from renowned offline and online brands across a range of categories including electronic, entertainment, fashion, food, travel, wellness etc. by using the BharatPe app. The new BharatPe app also offers the UPI Lite feature, that enables customers to preload online wallet and make transactions of upto Rs. 500 across P2P and P2M transactions, without the need of using a UPI PIN.
Speaking on the launch, Nalin Negi, CEO, BharatPe said, “We are committed to building BharatPe as a preferred financial platform for customers and merchants across Bharat. Over the years, we have been able to empower over 1.3 Crores merchants with our innovative products across payments and credit. With our UPI TPAP, we aim to enable millions across Bharat to make seamless and secure UPI transactions, for their individual as well as business needs. The foray into the consumer payments category will help us to further propel adoption of digital payments and drive financial inclusion across the country.”
Added Nalin, “UPI has become ubiquitous to payments for millions and has witnessed exponential growth over the last few years. In our view, the next stage of growth for UPI will come from Bharat and hence, we have designed this app, keeping in mind the needs of the customers of Bharat. In the first phase of the launch, we have enabled the most widely used use cases on the BharatPe app. We will also be launching the BharatPe app on the App store.”
Speaking on the launch, Kohinoor Biswas, Business Head Consumer, BharatPe, “BharatPe has been one of the most prominent players in the merchant space, enabling them to accept UPI payments through BharatPe QR codes, soundboxes, and POS devices. Observing significant interest in the consumer payments product space, we wanted to introduce a UPI payment offering for consumers.”
